I help mission-driven teams make key commercial decisions and turn them into a functioning sales motion.
From Uncertainty to Execution.
How I Help…
Commercial Decision Review
$9,000 → 3 Weeks
A strategic review that forces leadership clarity on who to target, how to position, and where to focus next.
Deliverables
Messaging & Audience Direction – Who you should be speaking to, what story to tell, what to stop saying, and where your messaging is hurting momentum.
Market Position & Competitive Context – Where you win, where you lose, and the competitive realities shaping what is viable today.
Strategic Decision Brief – A leadership-ready summary of the key commercial decisions, tradeoffs, and recommended path forward.
→ For founders and leadership teams ready to align and prioritize with confidence.
Sales Motion Implementation
$30,000 → 8–10 Weeks
A custom sales motion that turns leaderships decisions into a repeatable selling system.
Deliverables
Custom Sales Playbook – A practical guide your team uses to sell day-to-day, including value propositions, messaging, sequences, and objection handling.
Stage-Gated Sales Process – A defined workflow with clear stages, exit criteria, and ownership, to support forecasting and accountability.
Internal Rollout– Hands-on implementation and coaching to ensure the system is adopted, reinforced, and used in live deals.
→ For scaling companies ready to systemize beyond founder-led selling.
Why I Care…
I’m Brooke Jessen, founder of Elephant GTM.
I’ve launched products, entered new markets, and built partner channels, often as the first commercial hire. Repeatedly, I saw brilliant teams with strong products hit the same roadblock: stalled growth no one could explain. I helped them align priorities, define a sharp market position, and translate that strategy into a predictable sales motion.
Now, I focus on helping mission-driven teams bridge the same gap, from mission to market.
I believe great companies succeed not in spite of their mission, but because of it.
“Brooke helped me transform my private practice from a constant hustle into a real business. I went from feeling overwhelmed and undercharging to having a clear process, better clients, and the confidence to scale. She’s the secret weapon for experts who are great at their work but need help building the business around it."
—Reagan Hylton, Licensed Professional Counselor & Practice Owner
"Brooke provided an incredibly detailed audit of our platform and messaging that became our internal playbook. She pinpointed exactly where our website was creating friction, clarified our value proposition and gave us a prioritized roadmap to fix it. Her blend of strategic insight and nitty-gritty feedback is rare. For any founder trying to translate a complex mission into a clear, scalable business, she's an invaluable thought partner."
—Former Client, Founder & CEO
Reach Out
Have questions, need to talk through a roadblock, or just want to connect? Get in touch because I’m excited to learn about your mission and its goals.